Social media has become a necessity for marketers. It provides brands with a low-cost platform to directly connect with customers. While a lot of companies have established a solid strategy in their native tongue, they’re leaving out the rest of the world—and that’s a significant slice of the pie. Worldwide, there are three billion people online, and social media marketing allows you to reach them all. But where do you start?
We are proud to introduce our guide to global social media, written with our partner Fliplingo, a translation service specializing in online content. The guide contains key information not just on why you should expand your social efforts overseas, but how.
Another tip: use the guide in conjunction with Fliplingo’s Language Report, which analyzes what languages your Facebook and Twitter audiences speak. This will help you target your existing international followers.
Think Gengo + Fliplingo is a good fit for helping you take your social media strategy overseas? Contact us today.