Category: Product & process

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Tips for translating from Chinese to English Part 2: Avoiding common mistakes

Chinese and English are very different languages. Good Chinese to English translators must be able to understand the nuances of Chinese source texts as well as effectively express the meaning of these texts in English. If you are a native …

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Tips for translating from Chinese to English Part 1: Avoiding overtranslation

When translating between languages and cultures as different as Chinese and English, the problem is the inadequacy of the target language to express the source. Chinese, with its incredible succinctness, can often express in a couple of characters what seems …

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How to achieve better translation through customer communication

It’s happened to all of us – one minute, you’re cruising along, translating a long passage, rhythmically hitting the keys as you move between the source and target texts. The next minute, you spot something in the source that makes …

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Forecasting translation demand and supply for the holiday season

The translation industry has been notoriously slow to adopt a data-driven operations model. As other industries have done so and seen efficiency skyrocket, the translation space has been hindered by a continued reliance on old-school project management. At Gengo, we …

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The three-step translation process

Starting out in the translation industry can be an intimidating experience. “Where do I start?”, “Who can I turn to for help?”, “Are there courses I can take?”, “How do I tell if something is a good translation and how …

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Quality automation improvements

When translating things like product descriptions, accuracy is key in ensuring the translation faithfully represents what’s being sold. Mistranslating a dress as being size 2 instead of 12 could spell disaster and customer dissatisfaction. Likewise, a missing HTML tag could …

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