Blog

 
Ideas
  Sarah Siwak

Get our fact sheet on cross-border ecommerce

alignnone

Do you have your facts straight about cross-border ecommerce?

While resources to help companies of all sizes sell overseas are abundant, few companies ensure visitors can navigate sites and listings in their customers’ native languages. Identify gaps in your overseas strategy with our …

  Sarah Siwak

Happy New Year! Explore our six most popular posts from 2014

alignnone

Whether you’re building a translation strategy from scratch, want to start a career in translation or are just curious about tech, we want for you to find the answers you need on the Gengo blog. Our most popular posts …

  Emily Benson

Countdown to Going Global, #12: Kaizen! Optimize

alignnone

Ultimately, expanding overseas is about increasing revenue. Right after your global launch, however, progress might be harder to see. Our final tip, #12, is all about measuring and improving what you do well:…

  Emily Benson

Countdown to Going Global, #11: Round it out with multilingual support

alignnone

With traffic to your site growing and international orders on the rise, support inquiries are bound to spike as well. Tip #11 will help you extend the same fluid multilingual experience to customer support, as you try to answer:…

  Sarah Siwak

Countdown to Going Global, #10: Create a great global growth machine

alignnone

Tip #10 is all about growth.…

  Sarah Siwak

Countdown to Going Global, #9: Check, double check, launch

alignnone

Congratulations! All of your hard work is almost ready for launch. Tip #9 is a reminder to pause and do a thorough final pass of all of your brand new multilingual content and web pages. …

  Sarah Siwak

Countdown to Going Global, #8: Translate cleanly

alignnone

Prior to translating your content with the service of your choice, you should do a bit of prep work to get the most out of it. …

  Sarah Siwak

Countdown to Going Global, #7: Internationalize properly

alignnone

When we talk about internationalization, we’re talking about adapting your website (and, for tech companies, software/platform) so that it’s ready for translation and localization. …

  Sarah Siwak

Countdown to Going Global, #6: Select the best translation tools and services

alignnone

Once you know what you’re translating, it’s time to select translation tools and services.…

  Sarah Siwak

Countdown to Going Global, #5: Craft a working translation/localization strategy

alignnone

Tip #5 in our countdown is about translation and localization strategy:

  • What will you translate and how?
  • Into which languages?
  • Who’s in charge?
PAGE 1 OF 6