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  Zoya Street

Should video games be “interesting” or “fun”?

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This is a guest post written by a Gengo translator.

In Japanese video-gaming criticism, omoshiroi sometimes translates to “fun” and other times to “interesting”. However, the word tanoshii is also usually translated as “fun” but is actually closer to the

  Alvaro Gutierrez

Why should young people learn a second language?

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This is a guest post written by a Gengo translator.

Learning a second language at any age is a very rewarding experience. However, young people, and especially children, have the most to gain and face many benefits.

It is widely …

  Megan Waters

Know your lemons

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In 2010, almost 1.5 million people worldwide were diagnosed with breast cancer. Furthermore, around one in eight women in the U.S. will develop breast cancer sometime in their life. And men aren’t safe from the disease either—about 2,350 new cases …

  Andrew Weston

The evolution of languages

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This is a guest post written by a Gengo translator.

All living languages are constantly changing, and lexical borrowing—the transferral of words from one language into another—is a major area where this evolution is taking place. Globalization has opened new …

  Emily Benson

The guide to global social media

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Social media has become a necessity for marketers. It provides brands with a low-cost platform to directly connect with customers. While a lot of companies have established a solid strategy in their native tongue, they’re leaving out the rest of …

  Sarah Siwak

Get our fact sheet on cross-border ecommerce

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Do you have your facts straight about cross-border ecommerce?

While resources to help companies of all sizes sell overseas are abundant, few companies ensure visitors can navigate sites and listings in their customers’ native languages. Identify gaps in your overseas …

  Sarah Siwak

Happy New Year! Explore our six most popular posts from 2014

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Whether you’re building a translation strategy from scratch, want to start a career in translation or are just curious about tech, we want for you to find the answers you need on the Gengo blog. Our most popular posts …

  Emily Benson

Countdown to Going Global, #12: Kaizen! Optimize

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Ultimately, expanding overseas is about increasing revenue. Right after your global launch, however, progress might be harder to see. Our final tip, #12, is all about measuring and improving what you do well:…

  Emily Benson

Countdown to Going Global, #11: Round it out with multilingual support

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With traffic to your site growing and international orders on the rise, support inquiries are bound to spike as well. Tip #11 will help you extend the same fluid multilingual experience to customer support, as you try to answer:…

  Sarah Siwak

Countdown to Going Global, #10: Create a great global growth machine

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Tip #10 is all about growth.…

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