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  Sarah Siwak

Happy New Year! Explore our six most popular posts from 2014

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Whether you’re building a translation strategy from scratch, want to start a career in translation or are just curious about tech, we want for you to find the answers you need on the Gengo blog. Our most popular posts …

  Emily Benson

Countdown to 2015, #12: Kaizen! Optimize

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Ultimately, expanding overseas is about increasing revenue. Right after your global launch, however, progress might be harder to see. Our final tip, #12, is all about measuring and improving what you do well:…

  Emily Benson

Countdown to 2015, #11: Round it out with multilingual support

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With traffic to your site growing and international orders on the rise, support inquiries are bound to spike as well. Tip #11 will help you extend the same fluid multilingual experience to customer support, as you try to answer:…

  Sarah Siwak

Countdown to 2015, #10: Create a great global growth machine

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Tip #10 is all about growth.…

  Sarah Siwak

Countdown to 2015, #9: Check, double check, launch

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Congratulations! All of your hard work is almost ready for launch. Tip #9 is a reminder to pause and do a thorough final pass of all of your brand new multilingual content and web pages. …

  Sarah Siwak

Countdown to 2015, #8: Translate cleanly

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Prior to translating your content with the service of your choice, you should do a bit of prep work to get the most out of it. …

  Sarah Siwak

Countdown to 2015, #7: Internationalize properly

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When we talk about internationalization, we’re talking about adapting your website (and, for tech companies, software/platform) so that it’s ready for translation and localization. …

  Sarah Siwak

Countdown to 2015, #6: Select the best translation tools and services

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Once you know what you’re translating, it’s time to select translation tools and services.…

  Sarah Siwak

Countdown to 2015, #5: Craft a working translation/localization strategy

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Tip #5 in our countdown is about translation and localization strategy:

  • What will you translate and how?
  • Into which languages?
  • Who’s in charge?
  Sarah Siwak

Countdown to 2015, #4: Build an internationally-minded team

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You can have impeccable timing, choose the highest-potential countries for your company and prepare your product for a perfect pilot launch, but without a strong team, you won’t get very far. Tip #4 is all about people, and …

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